yogesh k dwivedi
Information Systems Theory
EbookSofort lieferbarThe overall mission of this book is to provide a comprehensive understanding and coverage of the ...
Information Systems Theory
EbookSofort lieferbarThe overall mission of this book is to provide a comprehensive understanding and coverage of the ...
Public Administration Reformation
EbookSofort lieferbarPublic Administration Reform examines several commonly-held assumptions about public administrati...
Public Administration Reformation
EbookSofort lieferbarPublic Administration Reform examines several commonly-held assumptions about public administrati...
Success and Failure of IS/IT Projects
EbookSofort lieferbarThis book examines the link between change and project management and how creating a closer align...
Mobile Marketing Channel
EbookSofort lieferbarissues related to wireless marketing (particularly the SMS-based marketing channel): (i) Consumer...
Electronic Word of Mouth (eWOM) in the Marketing Context
EbookSofort lieferbareWOM is an important marketing technique in brand communications, and it plays an important role ...
Organisational Adaptations
EbookSofort lieferbarThis book explores how enterprises adapt to challenges in their business environments. It focuses...
Emerging Markets from a Multidisciplinary Perspective
EbookSofort lieferbarThis book examines prominent issues in the Emerging Markets (EM) from a variety of disciplines in...
Social Media in the Marketing Context
EbookSofort lieferbarSocial media has provided endless opportunities for marketers, fuelling their desire to learn mor...
Advances in Smart Cities
EbookSofort lieferbarThis is an edited book based on the selected submissions made to the conference titled 'Internati...
Advances in Smart Cities
EbookSofort lieferbarThis is an edited book based on the selected submissions made to the conference titled 'Internati...