robert kozinets
Qualitative Consumer and Marketing Research
EbookSofort lieferbarHow is qualitative marketing and consumer research conducted today?
Consumer Tribes
EbookSofort lieferbarMarketing and consumer research has traditionally conceptualized consumers as individuals- who ex...
Netnography
EbookSofort lieferbarNetnography is an adaptation of ethnography for the online world, pioneered by Robert Kozinets, a...
Netnography
EbookSofort lieferbarNetnography is an adaptation of ethnography for the online world, pioneered by Robert Kozinets, a...
Consumer Tribes
EbookSofort lieferbarMarketing and consumer research has traditionally conceptualized consumers as individuals- who ex...
Netnography Unlimited
EbookSofort lieferbarNetnography has become an essential tool for qualitative research in the dynamic, complex, and co...
Netnography Unlimited
EbookSofort lieferbarNetnography has become an essential tool for qualitative research in the dynamic, complex, and co...
Influencers and Creators
EbookSofort lieferbarInfluencers and content creators have profoundly impacted business and culture. This textbook com...
Influencers and Creators
EbookSofort lieferbarInfluencers and content creators have profoundly impacted business and culture. This textbook com...
Qualitative Consumer and Marketing Research
TaschenbuchBezug 6-10How is qualitative marketing and consumer research conducted today? - What is rigorou...
Netnography
TaschenbuchBezug 6-10In this landmark third edition, Netnography: The Essential Guide provides the theoretical and met...
Netnography
BuchBezug 6-10Netnography is an adaptation of ethnography for the online world, pioneered by Robert Kozinets...
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