Football is big business. The top teams and leagues in world football generate billions of dollar...
This important new study of contemporary sports marketing examines the opportunities and threats ...
Football is arguably one of the most important sports in the world, and the marketing of football...
Showcasing the latest thinking and research in sport marketing from around the world, this book g...
This book examines the global sports ecosystem through three central pillars: sport marketing, sp...
This book examines the most important trends and developments in contemporary sport marketing aro...
This book examines the most important trends and developments in contemporary sport marketing aro...
This book examines the global sports ecosystem through three central pillars: sport marketing, sp...
Football is big business. The top teams and leagues in world football generate billions of dollar...
Football is arguably one of the most important sports in the world, and the marketing of football...
This important new study of contemporary sports marketing examines the opportunities and threats ...
Showcasing the latest thinking and research in sport marketing from around the world, this book g...