Experts in the field of economics, management science, and particularly in the marketing domain, ...
Experts in the field of economics, management science, and particularly in the marketing domain, ...
The book provides an overview of socially responsible consumption and marketing, as well as a col...
This book aids the practitioners in developing and adopting a culture of customer-centricity and ...
This book contains a collection of teaching cases that study and emphasise how twenty-first-centu...
The book provides an overview of socially responsible consumption and marketing, as well as a col...
This book provides a compendium of cutting-edge knowledge for an efficacious retailing strateg...
This book contains a collection of teaching cases that study and emphasise how twenty-first-centu...
This book contains a collection of teaching cases that study and emphasise how twenty-first-centu...
The book provides an overview of socially responsible consumption and marketing, as well as a col...
One of a series of titles on the Futures of Asia,Future of Business in Asiacomprehensively...