alain ferrand
Marketing the Sports Organisation
EbookSofort lieferbarDrawing on both academic expertise and real life case studies, this book describes how to use rel...
Olympic Marketing
EbookSofort lieferbarThe driving force behind the rise of the modern Olympics has been the Olympic marketing programme...
Routledge Handbook of Sports Sponsorship
EbookSofort lieferbarIllustrated throughout with sport specific case studies this book presents a wide range of perspe...
Olympic Marketing
EbookSofort lieferbarThe driving force behind the rise of the modern Olympics has been the Olympic marketing programme...
Routledge Handbook of Sports Sponsorship
EbookSofort lieferbarIllustrated throughout with sport specific case studies this book presents a wide range of perspe...
Marketing the Sports Organisation
EbookSofort lieferbarDrawing on both academic expertise and real life case studies, this book describes how to use rel...
Barcelona 92
EbookSofort lieferbarBarcelona 92: A Legacy Case Study examines the effects of the organisation of Barcelona's Olympic...
La gestión del sponsoring deportivo (Bicolor)
EbookSofort lieferbarEl deporte y el sponsoring se relacionan en un sistema complejo en el que interaccionan poseedore...
Marketing en el fitness
EbookSofort lieferbarEl marketing, además de un método, es una actitud, una ventana abierta hacia el contexto y el mer...
Olympic Marketing
BuchBezug 11-15The Olympic Games have become the definitive sports event, with an unparalleled global reach and ...
Marketing the Sports Organisation
BuchBezug 11-15Marketing and the world of sport overlap in two main ways: in the marketing of sports related pro...
Barcelona 92
BuchBezug 11-15Barcelona 92: A Legacy Case Study examines the effects of the organisation of Barcelona's Olympic...
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