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Lead Markets in Age-Based Innovations
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Lead Markets in Age-Based Innovations

Demographic Change and Internationally Successful Innovations
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ISBN-13:
9783658088149
Einband:
Book
Erscheinungsdatum:
19.03.2015
Seiten:
335
Autor:
Nils Levsen
Gewicht:
463 g
Format:
211x152x20 mm
Serie:
Forschungs-/Entwicklungs-/Innovations-Management
Sprache:
Englisch
Beschreibung:

Publication in the field of economic sciences
Early Adoption Patterns and Lead Markets of Selected Age-Based Innovations.- Analysis of Lead Market Candidate Countries Based on Extant Theory.- Market Participant Study.- Age-Specialized Innovations: Stakeholder Structure and Implications.
Nils Levsen focuses on the international diffusion of product and service innovations for elderly users. In particular, the existence and location of lead markets is being investigated. Lead markets are characterized by their early adoption of innovations and their influence on design choice in a subsequent international diffusion process. Finally, two boundary conditions to the applicability of lead market theory are being identified and described.

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