Managing Strategy
ISBN-13:
9781781252192
Veröffentl:
2014
Seiten:
272
Autor:
Books Chartered Management Institute
Gewicht:
332 g
Format:
210x135x21 mm
Serie:
Checklist Series: Step by Step Guides to Getting it Right
Sprache:
Englisch
Beschreibung:
Managing Strategy provides a series of checklists designed to help managers get to grips with analysing their organisations and developing and implementing strategic plans and options.
It covers a range of topics, including:
Understanding organisational culture
Performing SWOT and PEST analyses
Researching new markets
Corporate mission and values
Setting objectives
Performance measurement and balanced scorecard
Strategic options
The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, Henry Mintzberg and Michael Porter, will help you master the crucial skills you need to further your career as a manager.
It covers a range of topics, including:
Understanding organisational culture
Performing SWOT and PEST analyses
Researching new markets
Corporate mission and values
Setting objectives
Performance measurement and balanced scorecard
Strategic options
The combination of action-oriented checklists and handy pen-portrait profiles of key thinkers, including Charles Handy, Henry Mintzberg and Michael Porter, will help you master the crucial skills you need to further your career as a manager.
Your one-stop shop for practical advice and guidance on strategy and planning. From the highly acclaimed Checklist Series from the Chartered Management Institute.