Applied Cyberpsychology

Taking theory and research this book suggests how academic work can be applied to a variety of online interactions and activities. It considers Internet usage and online behaviour from multiple perspectives, including cognitive, social and clinical psychological approaches, to social psychological understanding of relationships and interactions.

Cyberpsychology is an emerging area of psychological study that aims to understand and explain all facets of online behaviour. This book brings together overviews from a number of leading authorities in the field, to suggest how academic theory and research can be applied to a variety of online behaviours. Both positive and negative behaviours are considered, including topics as diverse as parenting the online child, age-related internet usage and cultural considerations in online interactions. Psychological research can no longer view online and offline worlds as different entities, but must consider online behaviours as equally distinct as offline activities. This is especially apparent when looking at online dating, the role that social networks play in organisations and online consumer behaviours, and in a consideration of the role that psychological research plays in underpinning the multi-billion pound gaming industry. Focusing on these personal applications of the Internet, insight is also offered into the role that theory and research plays in training military personnel as well as the use of psychometric testing to select and retain employees.

Introduction

1. Digital Inclusion and Disability; Darren Chadwick and Caroline Wesson

2. Parenting the Online Child; Sally Quinn

3. The Role of Culture in Online Behaviour; Alison Attrill

4. Natives and Immigrants: Closing the Digital Generation Gap; Edward T. Asbury

5. Technology Assisted Memory; Tom Mercer

6. Internet Addication: A Clinical Perspective; Daria Kuss

7. Online Support Groups: Enhancing the User Experience with Cyberpsychological Theory; Chris Fullwood

8. Counselling in Online Environments; Rachel Harrad and Nicholas Banks

9. Romantic Relationships and Online Dating; Nicola Fox Hamilton

10. Online Consumer Behaviour; Nicola Derrer-Rendall and Alison Attrill

11. Applying Psychology with Games Development: What Can the Gaming Industry Learn from the Discipline?; Linda K. Kaye

12. Military and Defence Applications; Coral J. Dando and Claire L. Tranter

13. Social Media Impact on Organisations; Johanna Myddleton and Chris Fullwood

14. Online Psychometric Assessment; Daniel P. Hinton and Debbier L. Stevens-Gill