Manipulating Images

World War II Mobilization of Women through Magazine Advertising
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ISBN-13:
9780739176740
Veröffentl:
2012
Einband:
Paperback
Erscheinungsdatum:
13.04.2012
Seiten:
210
Autor:
Tawnya J. Adkins Covert
Gewicht:
327 g
Format:
234x156x12 mm
Serie:
Lexington Studies in Political Communication
Sprache:
Englisch
Beschreibung:
Focusing on the interrelationships among political, economic, and social forces in the construction of prevailing cultural images and gender roles for women in society, the book examines both the process of creating and the resulting content of wartime mobilization messages found in magazine advertising aimed at American women.
Focusing on the interrelationships among political, economic, and social forces in the construction of prevailing cultural images and gender roles for women in society, the book examines both the process of creating and the resulting content of wartime mobilization messages found in magazine advertising aimed at American women.
Chapter 1: The Changing Relationship between Advertising and the United States Government Chapter 2:Portrayals of Women in American Mass Media Chapter 3:Government Policy, the War Advertising Council, and the Mobilization of Women Chapter 4:Constructing the War in Women's Magazine Advertising Chapter 5: Constructing Wartime Womanhood in Women's Magazine Advertising Chapter 6: Constructing Postwar America in Women's Magazine Advertising Chapter 7: Recontextualizing "Rosie"

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